Three L3 Business students created a competition in which fellow students had to think of a product which could be sold within a supermarket and then create a brand, design, visual merchandise, an advertisement and concept product.

Judges included staff from West Notts, alongside employers from Nike Factory Store, Asda and Recart Ltd Recruitment Company. Products created included a travel bag, healthy snacks and freshly-prepared food, interactive chocolate treats and protein shakes.